TAP Network

Hetman created a blockchain based loyalty program 

Background

Although TAP Network had a digital wallet, their membership program was free and dry. They offered drink specials and other services, but it was very limited.  
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Objective

The organization needed help to become more technology based and provide a better experience for their current members, as well as provide incentives for new memberships.

Team

​Our team consisted of experts that worked on the development of the software and training of Tap Network employees to learn and understand its capabilities.
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Solution

Hetman Advisors developed software with capabilities to provide value to users, beyond TAP’s current loyalty rewards. The software streamlined crypto currency and their existing wallets which brought in new memberships. 

Outcome

The software offered a more valuable crypto and loyalty rewards program to the TAP Network's existing members' digital wallets, but the main benefit of this software is increased user acquisition, by utilizing a loyalty program and ledger which connects to a credit card and gains rewards for purchases. The rewards, points and digital currency they earned in the program, provide huge benefits to the users by giving them access to various goods and services they value.

Conclusion

Working with the TAP Network created an opportunity for Hetman to develop new software solutions specific to the company, but in the process they created a blockchain, which was then sold to big companies like Warner Music Group. 

The main benefit of this software for any company and industry is increased user acquisition, by utilizing a loyalty program and ledger which connects to a credit card and gains rewards for purchases of various goods and services their users value.